I was at a 40th birthday in London recently and I got talking to the band – lovely Scottish lads called The Holy Ghosts.

They have been working their wee socks off, playing gigs and parties all over the UK and Europe. They’re super, their lead singer has buckets of charisma (and an amazing voice) and I know they’ll make it because a/ they’re determined b/ they’re damn good and c/ they’re putting in the hours.

I told them the story about The Beatles playing in Hamburg that I first read in Outliers by Malcolm Gladwell. In the book Gladwell explains the 10,000 hours rule – how if you put in the time and work hard, success will follow.

In a nutshell The Beatles performed live in Hamburg, Germany over 1,200 times from 1960 to 1964, amassing more than 10,000 hours of playing time. According to Gladwell the hours and hours that The Beatles spent performing live shaped their talent. He quotes their biographer Philip Norman who said ‘So by the time they returned to England from Hamburg, Germany, they sounded like no one else. It was the making of them.’

Gladwell also talks about Bill Gates and how at the age of 13 in 1968 he spent over 10,000 hours programming on a high school computer.

Putting in the hours. It’s not very exciting, is it? But it’s so important. I think a lot of people starting to write don’t realise how hard writers work to get published and to stay published. How many hours they put in.

Coming up with an idea is the easy bit. Creating characters, plot . . . not so hard. Writing the first few chapters of a manuscript . . . not so difficult either. Finishing a book and then rewriting it over and over again until it’s as perfect as you can make it, that’s the hard part.

I’ve said it before but it’s worth saying again – you learn how to write by writing. By putting in the hours. At night after work, early in the morning before the kids get up, at weekends, on holidays, when you’re on top of the world, when your heart is breaking – you have to keep at it. You have to put in the hours. It’s as simple or as difficult as that.

All the very best for Christmas and 2013. Try to make some time to write over the holidays. And I’ll try to follow my own advice!

Yours in writing,

Sarah XXX